Trusted selection
A focused edit of branded skincare and beauty made easier to discover.
Our founder. Our direction.
From Balochistan, with a nationwide vision.
Essentyal Store is founded by Manahyl Hashmi—a proud woman entrepreneur building a skincare business from Balochistan for customers across Pakistan.
Balochistan · Pakistan
Meet the founder
Manahyl Hashmi
“I want women everywhere in Pakistan to find the skincare and beauty they love with greater ease and confidence.”
Essentyal Store began with a clear purpose: to make branded skincare and beauty feel simpler to explore and easier to shop. As a woman building a business in Balochistan, Manahyl leads with pride in where the brand comes from and confidence in where it is going.
The goal is bigger than a storefront. It is to grow Essentyal into a trusted nationwide name—one thoughtful product selection and one cared-for customer at a time.
Care in every choice
A customer-first approach built around confidence, clarity, and genuine support.
Rooted in Balochistan
Proudly growing from Balochistan with an ambition that reaches across Pakistan.
The ambition
A beauty destination built to grow with Pakistan.
Our next chapter is about reaching more routines, more cities, and more customers while keeping the shopping experience personal, reliable, and beautifully simple.